• Graphic Design

Need More Emphasis? Use Animated Typography (Giddy Examples & Free Fonts Included)

Are you satisfied with standard typography solutions? Do you think they perfectly express your creative ideas? Would you like to get the most out of them? You know, there is a good way to make your typography really outstanding. Just agree that when the letters turn, spring, fly, spin, diminish and grow it is difficult to draw your eyes away from this charming sight. Of course we speak about the animated typography now.

What is animated/kinetic typography?

To put this hairy process into simple words, animated typography or moving text is an artistic technique when each typeface character is pre-animated. The result is a kind of mixture of text and motion with the help of video animation effects. The layout becomes extremely dynamic. Text elements, letters and words move relative to each other on 2D or 3D space.

Animated typography can scroll across the screen, recede or advance. The developers usually use Illustrator CS6, Photoshop CS6, After Effects CS6 and similar software to breathe life into the static fonts. We can describe the process the following way: an artist takes a character or a word and starts to add shapes, movement, colors, directions or whatever he/she wants to the static object on the screen. The characters revive and finally begin to move the way their creator wants them to. It goes without saying that the result can be fabulous; it seems that it’s really worth every minute and effort spent on the complex process of animation.

Is the game really worth the candle?

Animated typography is mostly used in any motion graphic design projects like advertising, presentations, videos, movies and television programs. It focuses on the right effect time, having stronger impact on the expressiveness of the text. According to the perceptual psychology research on attention, reading performance and comprehension, it has been found out that time-based presentation of text can be used effectively to capture and manipulate viewer’s attention and in some cases improve overall reading performance.

Positively, kinetic typography has the ability to boost emotional and entertaining coloring of the significant content. The animated text is presented over a certain period of time in a manner intended to attract viewers’ attention and convey or stir particular idea or feeling in their minds. So, we can say that experienced graphic designers with strong After Effects skills can influence people’s perception, making sophisticated concepts more comprehensible, captivating and spectacular.

Now, when you know some of the brief details on animated/kinetic typography creation and usage, we offer you to view some of its exquisite examples and answer the question in the title of this paragraph yourself. Even if you are not going to use animated typography in your projects, these videos are worth your time and attention. Moreover, three small nice goodies are waiting for the most curious of our visitors in the bottom of this entry.

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FROM PAPER TO SCREEN

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BRIAN REGAN – Kinetic Typography

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Karloff, convergence of beauty and ugliness

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Kinetic Typography | Supercalifragilisticexpialidocious

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Inspired: Frank Lloyd Wright

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Kinetic typography example – Underground by Leon King

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Kinetic Typography Example

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Kinetic Typography from New Evolution

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[LOTR] – Kinetic Typography

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On Course Kinetic Typography Example

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Sherlock Holmes Kinetic Typography Piece

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Kinetic Typography – I Am Legend

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kinetic typography music video – U did OK

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And here is a promised bonus for the most patient readers who have finally got to the end of our post. Below you see three absolutely free animated fonts developed by the “Animography” team experts. These animated typefaces are easy to use, customizable and scalable without any loss of quality. They come as Adobe After Effects files with each glyph in a separate composition. So, what are you waiting for? Download them right now and use in your titles, commercials, presentations and any other motion graphic design projects.

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Anodine

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Franchise

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Typogami

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