Very Explicit, Bold Examples of Road Safety Ad Posters

Ad posters have been evolving dramatically. Let’s for instance take the powerful advertising campaigns launched by various public interest associations to raise the awareness for road safety. They hold perfect examples of how simple and straight messages work. The ads cover different road safety behaviors revolving around the concepts of slowing down, necessity of wearing helmets, driving sober, highlighting the need for teenagers to pay attention when walking on the road, etc. Posters are intentionally designed to trigger the mental change by activating emotional feedback would it be appal, terror or dismay. Most of the ads below perfectly get that message across, while using strong visual sense. See yourself:

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Allison Reed

Allison is a professional SEO specialist and an inspired author. Marketing manager by day and a writer by night, she is creating many articles on business, marketing, design, and web development. Follow her on LinkedIn and Facebook.

2 Comments

  • burman
    November 12, 2010

    The Ad Posters are highly innovative and i believe a lot of thought process would have taken place for these ones.I feel the Ad Posters are a effective way of attracting customers

  • Kat
    March 15, 2012

    these are really impact and emotional adverts they make you think really hard

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